Who are GPO - German Precision Optics?

Who are GPO - German Precision Optics?

A quick-guide summary of who GPO are, and what products they provide.

Whether you are new to the world of optics, or if you've only got general awareness of optics providers, you may not have heard of GPO before now. However, read on and we can give you the who, what, where, when and why of GPO.

GPO, German Precision Optics, is an optics company established in 2015 and led by Richard Schmidt and his team of experienced senior executives in the optical industry. Their company is headquartered in Germany and their products are available in over 60 countries worldwide.

While GPO have an unsurprisingly strong customer base in Europe, they also have an especially large presence in the US with their hunting and tactical lines. This warranted a US headquarters being built, which is owned and operated by Michael Jensen.

Here's a look at some of the products that GPO offers:

Binoculars: GPO offers a mid-high end range of binoculars with varying magnifications, objective lens sizes, and features. The Passion ED Binoculars being a particularly popular model from their collection.

Riflescopes: Outwith the UK, they offer a range of riflescopes that are designed for precision shooting.

Spotting scopes: GPO's spotting scopes are designed for long-range observation and target identification.

Range finders: GPO's range finders are designed to provide accurate distance measurements. They feature advanced technology and easy-to-use controls.

Accessories: They also sells a range of accessories, including lens covers, mounts, and cleaning kits, to compliment its products.

Green GPO Passion ED 8x42 binoculars
GPO Passion ED 8x42 in Green

GPO's Company Mission

GPO is focussed on not being just another big brand. They have made it their business to be accessible to the wider range of customers. All of their designs, engineering, and quality management are done in-house in Germany to ensure they are providing the best quality items for great value.

Not only do GPO provide excellent end to end customer experiences, but boasts a long warranty on all optical products. The guarantee covering defects due to material or manufacturing errors. This is especially important when there are rare instances of faults with collimation and failed seals.

There we have it, a small look into the GPO brand, their products and their ideals as a company.
To see how highly we at liGo rate the build and performance of their binoculars, please check out our review of the Passion ED 8x42's.
Or to get your hands on your own pair of GPO Binoculars, click here.

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